Lonny Mag

I LOVE magazines.  I love lazy weekends flipping through luxurious layouts and reading interesting stories.  However, if I were to purchase every magazine, every month, it would get quite costly.  I have my favorite interior magazine (Dwell), my favorite fashion magazine (Vogue), my favorite lifestyle magazine (Glamour), etc., etc., etc.

Enter: Lonny Magazine, a free, online mag that has my favorite interiors, fashion, and lifestyle rolled into one amazing resource.  I was a little hesitant about looking at a magazine online, but once I started "flipping" through the pages, I was hooked!  The layouts are to die for, and the presentation is very intuitive and reads like a real magazine.  I'm sure it would be AMAZING on an iPad.  My favorite part is that for every item they feature, you can click on the image and there is an embedded link to take you directly to the product.  Now that is some crafty marketing.  The content contains product reviews, editorials, DIY projects, inspired interiors, the list goes on.  You are sure to find something here for every price range and color palette.  Here are some of my favorite spreads from the most recent Lonny edition.

What do you think?  Would you subscribe to a free online magazine?  Do you think this is where publishing is headed?  I'd love to know your thoughts!